Tokyo Sport Climbing Olympic Event

I designed and mocked up a series of promotional/informational pieces to advertise the Sport Climbing event for the 2020 Tokyo Olympics. This includes the entry badge, an example spread of the spectator guide, a seating ticket, and a poster.

Year
2021

Collaborators
Andy Kennedy

SPECTATOR GUIDE: I designed a spectator guide because I think it is one of the essential pieces for a live event, especially one as new as Sport Climbing is to the Olympics.

TICKET: An admission ticket is the first thing to think about for a live showing. Ticket stubs are both a necessity for the audience and also a souvenir to many, so I chose to create one.

SEATING BADGE: This is the last of the on-site deliverables. Along with the ticket and spectator booklet, an audience member would be directed to their seat with this badge.

POSTER: The poster I designed is the only part of the project that is promotional rather than solely for at the event itself.